If you are looking to start a business or have one already established, the idea of having to write a business plan can be really daunting. The reality is while daunting you really need one to set up your business on the right track. That is what a business plan is – an essential roadmap for business success. Carolina Rogoll has been successfully leading small and large businesses and building brands for over a decade. In this short class, she will be walking through step by step on how to create a business plan using the easy to use template she has put together. By the end of this class, you will have a business plan you can share, reference, and start using right away. Having a brilliant strategy without a plan to execute won’t get you far. Not having a strategy is a non-starter, for sure. Once you have a strategy, you need to turn that into an operational plan that can be carried to make it a reality. Anyone who owns a business or is starting a business and benefit from having a physical plan for themselves and gather investor or partners.
- Access 10 lectures & 1 hour of content 24/7
- Learn what makes you unique
- Understand your competition
- Make financial projections & court investors
- Discover how to track your success
Branding expert Carolina Rogoll has been building some of the world’s most beloved brands at Procter and Gamble for over a decade. She has a passion for building winning brands, creating award-wining advertising and has a strong track record in business management and coaching.
Dedicated to growing capability, she has been on the faculty of the first-ever Masters in Branding program at the School of Visual Arts in New York City since 2011, where she created the inaugural (and very popular) brand management seminar. She is the author of the best-selling book, “STAR BRANDS: A Brand Manager’s Guide to Build, Manage & Market Brands” which introduces the Star Brand Model, a proven successful five-step process for building outstanding brands. She is also a contributor to the Huffington Post and Entrepreneur.com. Carolina graduated Magna Cum Laude in Business Administration from Universidad de los Andes, Colombia, South America and Summa Cum Laude with dual undergraduate degrees in Marketing and Management from the A.B. Freeman School of Business, Tulane University in New Orleans, Louisiana. She received her MBA with honors at Williams College of Business, Xavier University in Cincinnati, Ohio. She speaks 5 languages.